Tobacco Free Initiative

Vision: A world free of tobacco: tobacco-free people, communities and environments.

Mission: To advocate and enable accelerated implementation of the WHO Framework Convention on Tobacco Control through sustainable systems for tobacco control.

Goal: Attain the lowest possible tobacco use prevalence and the highest level of protection from second-hand smoke.

Noncommunicable diseases (NCDs)

63%of all deaths are caused by NCDs, for which tobacco use is one of the greatest risk factors

Global status report on noncommunicable diseases 2010

Tobacco’s toll

> 600 000people die each year from exposure to second-hand smoke

Tobacco fact sheet